SBC Awards 2020 highlights

Every year, SBC Award recognizes the best casinos online, affiliates, and game suppliers in the gaming industry. This year’s ceremony was nothing like any SBC events. The seventh SBC Awards became the first event that was done in an online format. The event was held on December 9, 2020.

Table of Contents

SBC Awards 2020 – Operator Awards
Winners of Supplier Awards

This year’s SBC Award rewards 41 different gambling companies for their achievements in the sports betting and gaming sector. There are also 800 guests from different countries around the world who witnessed the award virtual ceremony.

LeoVegas Casino and Bet365 were named as two of the best online gaming websites that won two of the major categories. Leo Vegas won the Casino Operator of the Year award, while Bet365 received the sportsbook of the Year award.

Despite the event being done online, Andrew McCarron, Managing Director of SBC, revealed that this year’s event has the highest attendees since the first launch of the event.

“Huge congratulations to all the winners chosen by our independent panels of expert judges. We had a record number of entries this year and the standard was the highest we’ve seen since launching the awards back in 2014, meaning the victors had to be truly exceptional to see off the competition,” McCarron said.

“2020 has been a uniquely testing year for the industry but, from the evidence of the awards entries, there have been a lot of positives to take. The innovation demonstrated by suppliers in the development of new products and services, coupled with the commitment of the operators to drive up standards suggests that the industry will enter the New Year in a strong position,” McCarron added.

The official website of SBC awards also revealed that the 2020 SBC Awards had 800 virtual guests.

British Television presenter Kirsty Gallacher, actor Vinnie Jones, and former professional footballer and goalkeeper legend Petr Cech hosted the virtual event.

SBC Awards 2020 – Operator Awards

Below are the best online gaming websites and games supplier awardees in SBC awards 2020.

Sportsbook of the Year

Winner – Bet365

Casino Operator of the Year

Winner – LeoVegas Casino

Highly recommended – Wildz Casino

Sponsorship of the Year

Winer – Sportsbet.io

Highly recommended – 1xbet

Innovation in Casino & Gaming Entertainment

Winner – Wazamba

Highly recommended – Hard Rock Casino

Rising Star in Sports Betting

Winner – The Score

Rising Star in Casino

Winner – Rabbit Entertainment

Highly Recommended – King Billy

Football Sportsbook of the Year

Winner – Betson Group

Highly Recommended – VBet

Racing Sportsbook of the Year

Winner – Fitzdares

Highly Recommended – William Hill

Esport of the Year

Winner – 1xbet

Highly Recommended – Pinnacle

Socially Responsible Sportsbook of the Year

Winner – GVC

Highly Recommended – Sky Betting and Gaming

Socially Responsible Casino of the Year

Winner – Betsson Group

Highly Recommended – Kindred

Best Affiliate Program

Winner – Bet365 Affiliates

Marketing Campaign of the Year

Winner – Kaizen Gaming

Highly Recommended – 1xbet

Best Mobile Operator App

Winner – Novibet

Winners of Supplier Awards

White Label Supplier of the Year

Winner – Aspire Global

Highly Recommended – Soft2Bet

Sportsbook Supplier of the Year

Winner – Betradar

Highly Recommended – Betgenius

Platform Provider of the Year

Winner – Scientific Games

Highly Recommended – Relax Games

Esports Supplier of the Year

Winner – Pinnacle

Highly Recommended – Bayes Esports

Rising Star in Sports Betting Innovation / Software

Winner – Shape Games

Highly Recommended – Delasport

Rising Star in Casino Innovation / Software

Winner – Synot Games

Highly Recommended – OneTouch

Live Betting Product

Winner – Betgenious

Highly Recommended – BetRadar

Sports Data Product

Winner – Betgenious

Highly Recommended – BetRadar

Land-Based Betting & Gaming Product

Winner – Sportradar

Highly Recommended – Playtech

Live Casino Supplier

Winner – Betgames.tv

Highly Recommended – Softweave

Virtual Sports Supplier

Winner – Golden Race

Highly Recommended – Vermantia

Live Streaming Product / Supplier

Winner – Betradar

Highly Recommended – SIS

Multi-Channel Supplier

Winner – GiG

Highly Recommended – Sportradar

Marketing Provider of the Year

Winner – Square in the Air

Highly Recommended – Optimove

Industry Innovation of the Year

Winner – FSB

Highly Recommended – Sporting Solutions

Casino / Slots Developer of the Year

Winner – Relax Gaming

Highly Recommended – Yggdrasil

Innovation in Casino Entertainment

Winner – Evolution

Highly Recommended – Push Gaming

Acquisition & Retention Partner

Winner – Sport Caller